M.SMKM.B.26 Beschreibung
M.SMKM.B.26.WS26 Wirtschaftspsychologie und Konsumverhalten ILV - 1
M.SMKM.B.26.WS26 Stakeholder Management ILV - 1

M.SMKM.B.26.WS26 Qualitative Marktforschung UE - 1

M.SMKM.B.26.WS26 Professional English for Marketing ILV - 2
M.SMKM.B.26.WS26 Professional English for Marketing ILV - 1
M.SMKM.B.26.WS26 Message Development WS - 1

M.SMKM.B.26.WS26 Kampagnenmanagement I PR - 1

M.SMKM.B.26.WS26 Competitive Market Analysis ILV - 1

M.SMKM.B.26.WS26 Channel Management ILV - 1